Every website starts with the same goal: to help a business grow. Yet, once it’s launched, the conversation often shifts to blame. Business owners wonder why the website isn’t bringing in more customers or sales, while developers argue they delivered exactly what was asked for. So, where does the responsibility really lie?
This panel brings together business owners, developers & designers, marketers, and digital strategists for an honest conversation about what it really takes to build a website that delivers results. We’ll explore the expectations each side has of the other, the common misunderstandings that get in the way, and how better collaboration, clear goals, and shared ownership can transform a website from just another online presence into a powerful business tool.